International market ask more and more for high quality destinations able to combine superb natural resources and exciting activities with excellent infrastructure and services. This offers a unique opportunity for Montenegro to use what it has in the best way possible.
Action Partners International brings years of international experience for:

• Branding “Montenegro” as unique landscape, nature, culture and lifestyle.
• Positioning “Montenegro” as a global high quality and safe destination.
• Extend season in order to bring Montenegro to be an all-year round destination.

This are strategic mandatory goals for:

• Enhancing airline operators to improve connections supported by an ”all year long” touristic offer.
• Supporting the government in improving more and more internal connections by sea, land and air.

This will give Montenegro the chance to compete with other destinations.

Our actions are mainly focused on:

• Diversification of products: sport, culture, congress, Incentives and special events.
• Promoting creative solutions.
• Develop integrated product with highly professional level of services to satisfy standards of top international market needs. Strengthen existing tourism businesses and supporting new ones.
• Supporting high standard accommodation investors with complementary high quality services.
• Supporting and motivating hotel and small touristic enterprise in increasing their standards.